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Provence. A name that instantly conjures up dreams of an eternal summer. The song of the cicadas, the silvery foliage of the olive trees, the white of the rocks under an unchanging sun and an outrageously blue sky. The cool shade of the houses, the laughter of a never-ending lunch, the moving sweetness of evenings under the stars.

This mythical and generous Provence is reincarnated at Hameau des Baux, a new destination dedicated to life’s aesthetes.

Spirit, decoration and atmosphere of Hameau des Baux

The spirit

Hedonistic and aesthetic above all. Here, beauty infuses every dimension of the place, transforming every experience to give it irreplaceable added value. Thanks to Constance Breton, artistic director and curator, contemporary art can be found in the rooms and gardens, artists are welcomed in residence (this summer, the hotel is inviting Galerie Sultana), an Actes Sud bookshop is set up in the lobby, while playlists by artist-DJ Samuel Boutruche accompany the different moments of the day.

The setting

Endless wilderness, gardens scented with the scent of the South, sublimated by the talent of Marie de Varenne of Fleurs d’Arles. In the middle, the village-like Hameau des Baux, with its small square under plane trees, a singing fountain, a traditional farmhouse and stone mazets scattered here and there. 21 rooms and suites with XXL spaces, private terraces, whitewashed walls, exposed wooden beams, vintage furniture, designer pieces and natural materials.

The atmosphere

Intimate, joyfully refined and relaxed. The chic of a 4-star hotel, minus the stuffiness, plus the warmth of a guest house. The perfect place to get together as a duo, with family or friends, and share rare moments.

Joy is beautiful, so is life

Lounge by the pool. Reading in the peace and quiet of one of the estate’s shady hideaways. Work up a sweat in the fitness room, before playing your summer match on the Hameau tennis court. Explore the Alpilles in a vintage cabriolet or electric bike. Enjoy major cultural events, summer concerts, exhibitions in the vineyards… Unforgettable memories of these beautiful moments that make you feel fully alive.

The pleasures of an epicurean destination

Enjoy them in the 2 restaurants orchestrated by chef Julie Chaix (ex-Maison Pic & Alain Ducasse), who returns to her homeland. “Good-humored bistronomy” with the best of local produce at l’Allegria! Mediterranean cuisine and a festive atmosphere at La Petite Guinguette, preceded by a sunny cocktail at the Bar, featuring products from all the local distillers.

Guillaume Multrier & Aurélie Blanquart, two hotel experts

A multi-entrepreneur, Guillaume Multrier founded Webedia, France’s leading digital media company, before turning to the hotel industry in 2016, first creating Hôtels (Très) Particuliers and then teaming up with Aurélie Blanquart in 2020 to launch Beyond Places, a creator & operator of new hotel formats, serving owners and investors.

Aurélie Blanquart began her career at the Pavillon Ledoyen in Paris, before joining the Temmos mountain hotel group, then La Folie Douce Hôtels in Chamonix, before co-founding Beyond Places.

Now, in partnership with Atream, the investment company financing the collection, the duo are putting all their experience into a new concept, Les Hôtels Les Petites Maisons, the embodiment of a different kind of contemporary hotel luxury.

The 1st “Hôtels Les Petites Maisons” address

Le Hameau des Baux inaugurates a new hotel concept created by Guillaume Multrier: Les Petites Maisons Hotels. Authentic places to live, designed around three fundamental dimensions to enrich the heart and soul: art and beauty; the pleasures of the table and the joy of sharing unique moments; well-being and the luxury of pampering oneself.

“Le Hameau des Baux embodies the fundamental codes of Les Petites Maisons Hotels: an authentic place rooted in its environment, with a major aesthetic and emotional dimension, where everything is done to experience beautiful moments of joy with those you love.”

Guillaume Multrier, President.

@AnaëlJoly_heurebleue

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